Cheeky Design
Singing_in_the_Rain3.jpg

Singing in the Rain

Vibrant Technicolor palettes, kinetic choreography that literally jumps off the walls at times, and fun, infectious song numbers blend in the musical masterpiece Singing in the Rain.  This was created for a Los Angeles film festival screening the original film print.

I wanted to capture the energy of Gene Kelly’s dance moves through the imagery and colors.

I wanted to capture the energy of Gene Kelly’s dance moves through the imagery and colors.

I chose pure CMYK colors that were strong and modern, yet reference the Technicolor of the movie. I overlayed these colors to create secondary colors, and movements, hidden between each of Kelly’s gestures.

I chose pure CMYK colors that were strong and modern, yet reference the Technicolor of the movie. I overlayed these colors to create secondary colors, and movements, hidden between each of Kelly’s gestures.

A good movie poster should capture the heart and fabric of the film while incorporating it’s own identity.

A good movie poster should capture the heart and fabric of the film while incorporating it’s own identity.

Singing_in_the_Rain4.jpg
Singing_in_the_Rain5.jpg
I created promotional material that placed film quotes with duotone imagery. These appeared in social media to tease the screening.

I created promotional material that placed film quotes with duotone imagery. These appeared in social media to tease the screening.

Singing_in_the_Rain_bonus1.jpg
Singing_in_the_Rain_bonus2.jpg
Singing_in_the_Rain_bonus3.jpg