I wanted this design to reference the look of vintage film posters, yet with modern stylings and an unconventional color scheme.
Classic film posters used to take on a lot more, they told a story through their lettering and style. I wanted to bring that back.
“We’ve become a race of Peeping Toms. What people ought to do is get outside their own house and look in for a change.”
–Stella (Thelma Ritter)
Shadows and mise en scene are quintessential elements of a good noir. I created the color palette around these components.
The title treatment depicts tension through added distressing, while the subtle shape of the letters form the outline of the apartment building the film takes place.