RECENT WORK: CALIFORNIA COLLEGES LOGO + BRANDING

CalColleges_logos.jpg

I'm still in development for the re-branding and website design of CaliforniaColleges.edu but thought I would share some of the final rounds of logo designs. The desired look and feel for the logo is sleek and clean while still being distinctive. I used colors native to California to convey the oceans and warm climate. I also incorporated a youthful tone through gradients and fonts, while still maintaining a professional quality, since the age range of the site users is so broad (ranging from middle school age to parents and educators).